The Wonderful Fare of NeverSeconds, The Solutions Journal, Volume 3, Issue 5, September 2012, Pages 8 ( Abstract: When nine-year old Martha Payne began a food blog last year, chronicling the paucity of her school lunches, she was not prepared to become a social media star. Payne’s blog, entitled “NeverSeconds,” began as an innocuous school project that showed pictures of her cafeteria meals along with a “Food-o-meter” rating their healthiness on a scale of 10. Suffice it to say, not many got close to 10. The school was initially supportive of Payne, an aspiring journalist whose dad helped her construct the website. Within a week, however, Neverseconds, was being posted on social networking sites and receiving 100,000 visitors a day, earning her a congratulatory tweet from celebrity chef Jamie Oliver. National media was soon running headlines like “Time to fire the dinner ladies,” with Payne and her school identified. A few weeks after the blog started, Payne was ushered into the head teacher’s office and told she could not take any more photos of school dinners. It … Topics: Agriculture & Food; Community; Youth